Stop Rainbow-Washing! How to Ethically Market During Pride Month

Stop Rainbow-Washing! How to Ethically Market During Pride Month

Ethical marketing during Pride Month is not just a trend but a responsibility that requires genuine support and respect for the LGBTQ+ community. Avoiding superficial gestures like rainbow-washing ensures your brand stands for true allyship and integrity, fostering lasting trust and loyalty among consumers.

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Embracing Instagram's New Policy: A Guide for Businesses to Thrive with Original Content
Social Media, Instagram, Marketing News Joey Pedras Social Media, Instagram, Marketing News Joey Pedras

Embracing Instagram's New Policy: A Guide for Businesses to Thrive with Original Content

Instagram's latest policy changes prioritize original content by replacing reposted items in recommendations with the original posts and excluding content aggregators who do not enhance their shared content from recommendations, urging businesses to invest more in unique content creation.

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2023 Marketing Trends: Navigating Challenges and Embracing Innovations for Success

2023 Marketing Trends: Navigating Challenges and Embracing Innovations for Success

Explore the dynamic world of marketing in 2023, where innovation meets challenge. Our comprehensive article delves into the latest trends, from AI integration to sustainable practices, guiding marketers through a landscape rich with opportunities for growth and success.

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Harness the Holiday Hustle: Digital Marketing Strategies for Small Businesses Starting This November

Harness the Holiday Hustle: Digital Marketing Strategies for Small Businesses Starting This November

As the holiday bells begin to jingle, November is the opportune moment for small businesses to kickstart robust digital marketing endeavors, ensuring a successful holiday run filled with engaging content, targeted ads, and merry promotions. Implementing a well-strategized digital campaign from website optimization to festive social media campaigns, and monitoring the performance through analytics, sets the stage for small businesses to shimmer amid the holiday hustle and unwrap success in the digital marketplace.

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TrueFuture Experiment: How We Would Revive The Appeal of Candy Corn

TrueFuture Experiment: How We Would Revive The Appeal of Candy Corn

In this TrueFuture Experiment, we delve into a concoction of digital marketing strategies aimed at rekindling the nostalgic allure of candy corn, a timeless Halloween treat. Through a blend of market research, engaging storytelling, social media buzz, and targeted advertising, we unveil a roadmap to sweeten public sentiment and restore candy corn to its rightful glory in the festive candy bowl.

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5 Practical Strategies to Enhance Your Instagram Engagement this Fall
Instagram, Digital Marketing, Social Media Joey Pedras Instagram, Digital Marketing, Social Media Joey Pedras

5 Practical Strategies to Enhance Your Instagram Engagement this Fall

Embrace the autumn season by revitalizing your Instagram strategy with our tailored tips, ensuring a meaningful connection with your audience. Explore these five practical strategies to enhance your Instagram engagement, reflecting the cozy and warm ambiance of fall in your digital narrative.

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